About me

With many years of experience and multiple awards, I have become a trusted expert in the digital realm. My ability to recognize and apply progressive aesthetics allows me to craft unique identities and create impactful digital experiences. The combination of visual innovation and storytelling expertise ensures that brands can effectively reach and resonate with their target audiences.

 

 

My Focus

I specialize in developing corporate designs, refining brandings to enhance their impact, and creating editorial or digital designs of all kinds. In every project, the brand remains my primary focus, with the chosen medium being secondary. I always select media that best serve the brand’s interests and consistently keep the key values at the forefront. My approach ensures that the brand’s identity and core messages are effectively conveyed across all platforms.

 

 

Design Philosophy

I design systems, not surfaces. My work explores the intersection of structure and expression — technically precise, aesthetically progressive, and conceptually grounded. Every decision follows a logic; no effect exists for its own sake. Design, for me, is a way to build clarity through form.

 

 

Design Approach

I collaborate with cultural institutions, progressive brands, and digital products that aim for more than visual noise. My process is analytical yet experimental — guided by systems, shaped by curiosity, and executed with brutal consistency. I seek projects that challenge conventions and invite thoughtful design.

 

 

Services

Art Direction
Visual Identity
UI/UX Design
Brand Strategy
Editorial Design
Packaging

Awards

2018: Gold Award, Art Directors Club

(Campaign, 19. Internationale Schillertage)

2019: Award, Art Directors Club

(Corporate Design, Staatstheater Nürnberg)

2019: Award, Art Directors Club

(Editorial Design, S-Magazine)

2021: Award, Art Directors Club

(Corporate Publishing, »Darf ich fragen?«)

2025: Bronze Award, Art Directors Club

(Brand Design, 19. Münchener Biennale)

 

 

 

Founder

I’m Co-Founder of B1–B2, a design studio based in Munich, together with my brother Kolja Buscher. Together we are operating at the interface of design and technology. Providing creative services to clients across cultural and corporate business.

Contact

Currently based in Munich

+49 (0) 157 81609011

Orleansstrasse 7

81669, München

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